Blogging and copywriting is still an effective method of content creation. 55% of marketers say blog creation is their top inbound marketing priority (HubSpot, 2018). Blogging is particularly popular amongst small businesses with more limited budgets.
If you require professional writing services for blogs, articles, white papers, printed collateral, web pages, product or how-to guides, reports and research, we can help. Our use of high quality English coupled with our ability to adopt particular tones of voice ensures your messages and stories are communicated effectively to each respective audience. We cater for B2B and B2C requirements.
To maximise your ranking potential
Following keyword research, you’ll require a copywriter to strategically insert all words and phrases into your web pages.
We ensure all your titles, headers, descriptions and paragraphs are using keywords without compromising the flow of sentences. The aim is to ensure your pages can be read and understood effectively by search engines and website visitors.
As part of you digital PR service
Our team has experience writing regular columns for industry magazines. If you are planning on or are currently advertising in a publication, we would recommend the subscription includes editorial contributions.
We can use such opportunities to create advertorials, customer spotlights and features, product reviews and trend discussions.
Designed to captivate
We map out the structure of your blog articles and stories to ensure we include all key points and visualise how it will flow.
For extended brand storytelling, we can provide expanded structures which accommodate more complex plots.
So you don’t lose your reader’s attention
Our writing skills ensure your copy is not too long or detailed. We use simple, easy-to-understand English that clearly explains your message which is designed for readers to take action.
We use writing styles that focus on the features without forgetting the benefits. A distinctive tone of voice tailored for each of your audiences coupled with a well structured copy is the key to fuelling a successful digital marketing strategy.
So you don’t blend into the same-old
We avoid including terms or phrasing used by your competitors. Just like your branding, your copywriting should separate you from competing businesses.
Using excitement and interest in copywriting is crucial to standing out. Captivating storytelling and using the experiences of others are proven methods for achieving this.
We’ve been supporting businesses with their digital marketing for over 7 years. Contact Adam for a chat about your project and how we can help.Contact Adam