Midland Eye is a private treatment centre established by a group of consultant eye surgeons. They offer high-quality eye care and surgery. The marketing manager was looking to improve their website and social media content and originally approached us for a social media audit.
Midland Eye commissioned 3 customer testimonial videos and 4 FAQ videos about popular treatments delivered by their consultants.
We used smartphone video production with microphones and lighting. It’s a cost effective solution compared with conventional video production.
Our team supported the marketing manager when prepping scripts. The videos are also being used in the business’ re-marketing ads on Facebook to improve conversion rates.
We are really pleased with our set of videos. Adam and the team made the whole process easy for me which is really important because I am managing other marketing tasks. I didn’t expect videos produced on a smartphone to look so good but it completely makes sense!
AMANDA FARROW, Marketing Manager – midlandeye.com
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